The growth of mobile, data, and cloud-based services has permanently changed our computing landscape. Yet, ensuring these services are secure and privacy compliant remains the same.

 

Combining our complementary strengths in application discovery, monitoring, and privacy risk management with TRUSTed Apps Enterprise Edition, RiskIQ and TrustArc jointly help customers keep an eye on the hundreds, if not thousands, of mobile apps they own distributed across multiple platforms and application stores.

 

Our mobile app solution is aimed at taking some of the burdens off of mobile app developers, app store managers, and security teams by making it easier to discover and track mobile apps across multiple app stores and monitor for unnecessary permission usage, unauthorized brand usage, or copycat applications.

 

Food for thought:

 

3 out of 4 of smartphone users have privacy concerns when using mobile apps.  8 out of 10 avoid using smartphone apps that they don’t believe protect their online privacy.

 

We are happy to be participating in TrustArc’ “Powering Trust” roadshow series, which kicked off in San Francisco last month and made a stop in NY last week. We were on a panel tackling the issues of managing 3rd party mobile vendor behavior and lack of visibility over one’s mobile apps (and ads) across multiple app stores.

 

Follow the conversation online: #PoweringTrustRoadshow and don’t miss us tomorrow at our roadshow stop in London.