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Cookie Consent Manager

Global cookie and tracker consent management

With increasing regulations and enforcement actions on cookies, tracking technologies, and ad tech, it’s important to ensure your digital marketing and advertising remain compliant.

TrustArc privacy expertise and automation help you meet global consent requirements with minimal effort while helping you maximize opt-ins and fuel customer trust.

Manage compliance with ease

Your digital presence puts you in front of consumers everywhere. Each jurisdiction can have constantly evolving and unique requirements when it comes to cookies and online tracker management (e.g. California’s CCPA, EU/UK GDPR, Colorado’s CPA, Connecticut’s CTDPA, Montana’s MCPA, Texas’ TDPSA, Oregon’s OCPA, Canada’s PPIPs, Quebec’s Law 25, and more). Non-compliance with the latest requirements invites costly legal consequences and erodes customer trust in your ability to protect privacy.

Consent automation with compliance expertise

Built on a platform constantly reviewed and updated by in-house privacy and legal experts, TrustArc Cookie Consent Manager provides a privacy-first, always-compliant global cookie banner.

Save time with easy setup, automated tracker scans, and quick installation on your websites.

Automate key activities like tracker categorization, cookie blocking, and more in accordance to laws and standards globally.

Privacy-first cookie consent management

  • Global compliance with multiple brands

    Easily meet the requirements of multiple privacy laws and regulations from across 100+ global jurisdictions and manage multiple international domains and languages.

  • Privacy-first capabilities

    Optimize your digital experiences to support GPC browser signals, opt in/opt outs like Do Not Sell or Share, Do Not Track signals, IAB TCF 2.2, IAB CCPA, IAB GPP, Google Consent Mode, AdChoices, etc.

  • Amplify your advertising compliance

    Control sharing or selling of personal data to advertisers using IAB frameworks and our technologies to comply with regulations such as CCPA or GDPR.

  • Enable seamless consent experiences across multiple devices and browsers

    Provide the best customer experiences with consistent consent choices across multiple devices or browsers. Reduce bounce rates and improve website conversions without constant cookie or tracker banners popping up.

  • Transparent compliant disclosures

    Promote transparency and trust with online tracker disclosures (fulfilling requirements under CCPA, CDPA, UCPA, CTDPA, and CPA) – avoiding fines/lawsuits and damaging brand trust while ensuring optimal participation in customer loyalty, referral, and discount programs.

  • CMP Supported by Google and Twilio

    Provide the best advertising experience while meeting all technical requirements with Google and Twilio’s ad products.

Easy installation and configuration

  • Instant cookie consent set-up

    Deploy customized cookie banners in four easy steps, with one script for all your websites and for your mobile apps.

  • Configurable consent banners

    Multiple configuration options with geographic IP detection to meet both your jurisdiction-specific compliance requirements and your brand requirements.

  • Real-time executive dashboards

    Enjoy on-demand metrics (device type, opt-ins/opt-outs, bounce rates) with flexible filtering and integrations for complete visibility.

Automated cookie discovery and tracker management

  • Automated website scanning

    Perform unlimited and frequent scans of online trackers on your website to identify suspicious trackers and meet compliance requirements (e.g. CCPA, CPA). Includes advanced scanning capabilities for vendor management (e.g. scan behind logins or HTML forms).

  • Automated categorization

    Automatically bucket cookies and trackers into required, functional, and advertising categories – no manual intervention needed, simply review.

  • Auto-blocking

    Enable auto-block functionality to support different consent use cases, including “zero-cookie load”.

TrustArc solves multiple issues across our enterprise for ensuring we meet regulatory requirements for data privacy. TrustArc’s solutions help us track cookies, perform user preference management and perform internal privacy impact assessments to understand and assess maturity across all of our affiliated companies.

Tim C., G2 Review

TrustArc has a solid platform with strong customer account management, making it easy to manage multiple international domains.

Chris S., G2 Review

It feels great to have a partner helping us to get running and ensuring our compliance with the regulations, and providing customers a good experience.

Simon B., G2 Review

Our Technical Account Manager, Gerard, has been instrumental in supporting TELUS International since 2018, enabling our analytics and privacy teams with a thorough understanding of tools and data governing bylaws. His leadership and commitment have significantly expedited our cookie banner implementation, reducing privacy risk. I’m extremely pleased to work with TrustArc and highly recommend their services.

Daniel Ang, Web Analytics Manager, TELUS International

    Maximize brand trust with customer privacy

    Powerful cookie consent & tracker management allows you to be confident you’re compliant, while providing the best experience for your customers.

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