Empowering Privacy and Trust: NEJM’s Transformation with TrustArc’s Cookie Consent Manager

How NEJM is leading the way in digital privacy for healthcare publishing

When the New England Journal of Medicine (NEJM) encountered setbacks with their previous cookie consent vendor, they turned to TrustArc for a streamlined, compliant solution. Through dedicated support and an efficient implementation process, TrustArc enabled NEJM to strengthen its data privacy standards, reinforcing trust with its global audience of healthcare professionals. Explore how NEJM transformed its approach to consent management, ensuring consistency, compliance, and an enhanced user experience across its digital platforms.

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