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Industry Brief

State of Privacy Management in Financial Services

Balancing brand trust and financial technology innovation

Millions of customers entrust their most sensitive personal information to financial services providers. Safeguarding the privacy of personal data is crucial to maintaining public trust and confidence in the financial services industry. New technologies offer greater financial inclusion but also open up new challenges on privacy compliance. To compete in today’s world, financial services companies need to embrace privacy to create more personalized experiences for consumers.

Key takeaways include:
  • How digital fintech and cryptocurrencies threaten consumer privacy

  • What is the ‘creepiness factor’ and how to reduce it

  • Opportunities for innovation and advances in financial services through privacy and security

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