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TRUSTe Privacy Shield Verification


Demonstrate your data protection mechanisms to customers and regulators with an independent third party verification aligned to Privacy Shield Principles.

Demonstrating Swiss-U.S. Privacy Shield compliance through Privacy Shield self-certification is a critical component of your global privacy strategy and your customers and business partners expect you to have a legally approved solution in place. Additionally, regulators require that you can continue to demonstrate compliance with international data flow obligations.

TRUSTe Privacy Shield Solutions

We offer different solutions to provide the level of Privacy Shield support and adaptability that your organization needs – verification, assessment and dispute resolution. We can review compliance for customer data, employee data, or both.

Manage your Privacy Shield and international data transfer risks with intelligence-driven capabilities that identify and help mitigate risks associated with data flows.

Prepare for Swiss-U.S. Privacy Shield Self-Certification

We provide a range of verification, assessment and dispute resolution solutions to meet your Privacy Shield needs – verification, assessment and dispute resolution. We can review compliance for customer data, employee data, or both.


TRUSTe Verifications are conducted in three phases:

Assessment Phase

The Assessment phase helps identify and mitigate privacy risks and also provide access to a range of other services.

Privacy Review

The first step is to define the assessment scope by business units, product/service lines, and digital properties (websites, apps, cloud platforms). A member of our Global Privacy Solutions team works with your team to efficiently guide discovery of necessary information, including relevant data flows and evaluation of your privacy policies and practices against relevant standards.

Findings Report

A findings report is delivered which includes a gap analysis, risk summary and remediation recommendations. The report outlines actionable steps required to achieve compliance.

Assessment Manager Desktop

Remediation and Verification Phase

The Verification phase ensures all required remediation changes have been completed prior to filing your application with the Department of Commerce.

Remediation Assistance

Rely on us to help you remediate gaps in your privacy programs, and validate that your privacy statements reflect your privacy practices and are consistent with applicable standards.

Third-Party Assistance

We provide authorization to list TRUSTe as third-party verification for your Department of Commerce filing and registration record.

TRUSTe Verified Privacy Seal

After completing the required changes, we authorize your use of the TRUSTe Verified Privacy seal for display on applicable digital properties. The seal is hosted and linked to a TRUSTe Validation Page to provide real-time verification along with an easy-to-understand consumer notice verifying your company meets globally recognized privacy requirements.

Letter of Attestation

As proof of TRUSTe Certification, an official Letter of Attestation can be shared with your business partners, providing your organization with competitive differentiation.

EU-US Privacy Shield Registration Guidance

Guidance to prepare for the EU-US Privacy Shield registration process.

Ongoing Monitoring and Guidance Phase

Searchable Audit Trail

All assessment work and supporting documentation is available in a searchable, central repository – providing a way to respond to inquiries and demonstrate compliance for internal / external audits.

Dispute Resolution

Access to our third-party dispute resolution service, which helps efficiently manage privacy inquiries from customers and addresses dispute handling compliance requirements.

Ongoing Monitoring and Guidance

Ongoing compliance monitoring is provided throughout the term of the agreement. Access to privacy experts is provided for ongoing policy guidance along with educational webinars, events, whitepapers, client advisories, privacy tips and research.

TRUSTe Privacy Feedback Button

External demonstration to consumers, business partners and regulators showing that your company uses TrustArc technology and tools to manage privacy-related questions or concerns. The Privacy Feedback Button may be placed on your digital Privacy Policy page, linking to a mechanism for consumers to submit questions or feedback.

Click here to review the EU-US Privacy Shield Verification Assessment Criteria.

To see all TRUSTe Certifications and Assurance Services, visit Demonstrate Compliance.

Learn more about TRUSTe EU-US Privacy Shield solutions